TRW-diamonds offers assistance to distributors and rewards garages

TRW-diamonds is the loyalty campaign everyone in the aftermarket is talking about. A new concept in our industry, talks are on-going with a number of premium suppliers keen to join the scheme and share the benefits with their customers.

Famous brands in return for loyalty

Offering fantastic lifestyle gifts and business related bonuses to reward customer loyalty - TRW-diamonds was conceived as an aide to distributors and to help communicate TRW's messages of: premium OE quality; excellent product programmes and brand support to the garages. By collecting points with the purchase of promotional products, mechanics can choose goods from well known names such as: Nike; Black & Decker and Philips.

TRW - 'not a distributor'

TRW's global aftermarket VP Francois Augnet, spoke recently of TRW's place in the supply chain, as that of a solutions provider. He reiterated that TRW does not in any way wish to position itself as a distributor. "With TRW-Diamonds,  we are looking to create added value to support the supply chain, not crush it,” he said.

50 bonus 'diamonds' when you sign up

For a limited time only, we are offering garages 50 bonus diamonds upon sign up. But hurry, this fantastic offer won't be around for long. Register now at: www.TRWdiamonds.com